Watch These Cocoa Farmers Try Chocolate For The First Time - Their Faces Just Light Up!

Posted by explogame On Saturday 30 July 2016 0 comments

We often forget that some of the simplest pleasures, like a bar of chocolate, is not a treat that is universally enjoyed. The sad fact is that some of our everyday indulgences are to people in other parts of the world, an expensive and lavish extravagance. When you consider that cocoa farmers make only 1.25 in U.S. dollars a day, you realize that a bar of chocolate is about equal in cost to a day of their wages. So despite the fact that these men labor day after day for practically nothing, they have never even tasted the luxury that their own exertion produces. Watch as their faces light up when they savor the delicious treat for the first time!



Chocolate manufacturing is a thriving business, in which big companies make high profits. While these companies are competing for ever higher market shares and higher profits, millions of cocoa farmers live in poverty because they are receiving less and less share percentages in the revenues. By 2012, the global chocolate confectionery market made net sales of approx. 80 billion dollars, which is estimated to increase to 88 billion dollars in 2014.(s) Yet despite this profit to be had, at $1.25 a day these cocoa bean farmers are still living below the threshold for absolute poverty.




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